RJDA are delighted to announce their recent success in a 3 way creative pitch to Warrington based Environmental Protection Group (EPG) for a new logo, corporate ID and content managed website.

The combination of a clean design, classic typeface, revitalised colour palette and a bit of web WOW formed the basis of RJDA’s pitch winning proposition. EPG’s corporate rebrand will be finalised with the launch of their new look website www.epg-ltd.co.uk, which goes live later this month complete with a content managed news section.

The pitch marks the second success in as many months for RJDA, following the East Midlands Agencies appointment to manage the marketing and PR activity for Carbon Composites Manufacturer Atlas Composites.

Following the hugely successful launch of www.idealheating.com earlier in the year who else would Hull based Ideal Commercial turn to redevelop their B2B website rebrand than RJDA – particularly after the aforementioned website ranked no 1 with Google after months of Organic Search Engine Optimisation (Organic SEO) by the RJ-DA team.

The start of August heralds a new beginning for www.idealcommercialheating.com.

The SEO friendly site has been redeveloped with a CMS system, database driven product search tool and social media widgets.

The Ability to register warranty and request project quotation online adds to the browsing experience and there are further plans to include a servicing and training DVD over the coming months.

“It’s not everyday we finish such a big project with such lavish praise”, enthused Web Development Manager Matt Underwood, referring to the thumbs up received from Tom Anderton, Marketing & Product Manager for Ideal Commercial.

“Thanks so much for all your hard work on our new website. RJDA’s technical expertise was only superseded by their friendliness, openness and willingness to make all the amends needed. I truly believe this is one of the best websites of it’s type in the B2B sector and I’m extremely proud to be associated with it.” enthused Tom.

Click here to view the new www.idealcommercialheating.com website.

Click here to find out more about RJDA’s web design services.

Sunday 25th July at 15:26 signalled the end of a tantalising wait for RJDA’s skydiving quintet.

The moment had come for Andy, Ben, Chris, Lee & Ross to finally climb aboard Langar Airways, a true no frills airline, destination 13,000 feet with no seats or landing card!

It was time to put up or shut up and it seems most of the team, notably Rocket Renner, did just that. With barely a word spoken the in flight entertainment was severely lacking and the required altitude was reached all too quickly.

A tap of the shoulder and with rolla shutter doors up there was no backing out now…awaiting our Guys in the Skies the first part of their jump, a 45 sec, 120 mph adrenaline fuelled freefall. Gasping for breath, pulses racing and with ice particles in their beards from a band of thick grey cloud (well Ross at least!) the first 7,000 feet was negotiated with dignity mostly still intact.

With parachutes safely deployed things got a little more sedate and the majority of the team (sorry Renner you did look to be suffering there) could savour the remainder of the experience as they wound their way down over the Nottinghamshire countryside.

With feet firmly back on solid ground the Guys in the Skies would like to say a massive thank you to all of you who have pledged your support and we hope the pictures were worth it.

We’re all agreed Skydiving was an awesome experience but we still have a way to go to hit our sponsorship target of £2,000.

If you haven’t already it’s not too late to sponsor the team…

http://www.justgiving.com/RJDAskydive

ECS (Nottingham) Ltd are global manufacturers and distributors for high quality water based and UV coatings, certificated pressroom chemicals, fountain solutions and sundry products.

When they came to RJDA a few months ago it was to sell us their products…

…they were so impressed with our set up they left the building full of design inspiration and a vision for a new brochure.

We soon had the new brochure underway and ECS were so pleased with the progress they asked us to re-design and host a website for them. We have subsequently rolled out business cards, leaflets, roller banners, pop up exhibition stands and they have an ongoing wish list for design and print!

Oh ……..and for the record we did purchase ink supplies!

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RJDA never do anything by halves and on 8^th June we celebrated our 10^th birthday with the biggest all day party we’ve ever hosted.

Clients large and small, old and new, potential clients, local businesses, DNCC members, marketing Derby bond holders, suppliers, friends and the team at Rj joined the party to celebrate a DECADE IN DESIGN.

We kicked off bright & early at 8am by hosting a DNCC breakfast meeting. Visitors were given a tour of the print & production facilities, followed by barbequed bacon & sausage cobs out on our balcony overlooking the golf course. Luckily it’s a covered area so we were protected from the onslaught of the summer rain!

Visitors poured in all day long to join the celebrations, taste the delights from the BBQ and join in the fun, games and competitions in true party style. The skalextric racing challenge with a top gear style leader board was the most popular and a remote controlled car delivery challenge tested the driving skills of our visitors. But it was the old photographs of our team at 10 years of age that provided the best entertainment!

Our welcome plasma screen in reception showcased video footage from our recently launched Creative Sauce Competition and a team building Go Karting evening from last week with commentary by Murray Walker!

Everyone left the party with their own little black party bag filled with goodies and we were left to toast Rob and eat cake!

Fostering good relationships with clients is paramount to RJDA’s success and especially so in the case of Derbyshire County Council.

We recently helped DCC with a FOSTER CARE fortnight, a national campaign aimed at promoting the care of children in ‘private fostering’ arrangements aptly named ‘Someone Else’s Child’.

The brief was to assist the council in raising awareness of the fact they were on hand to provide advice on how to meet the child’s needs and support the carers at the same time and their campaign included TV, newspaper and radio adverts as well as a big stagecoach bus which was a huge moving advert that toured the county for the full fortnight.

RJDA designed and printed leaflets, posters, roller banners, and exhibition stands to support the campaign.
It was hailed as a huge success by the organisers and the stage coach will continue to be used throughout the year….

so keep your eyes open for the big black bus!

After over half a year of sheer dedication RJDA are both proud and thrilled to finally get their hands on a finished copy of the first edition of Balfour Beatty Plant & Fleet Services Product Catalogue.

Lee Day, RJDA’s director who manages the Balfour Beatty account, is celebrating this momentous moment with a proud smile and admits a to small sigh of relief!

“A product catalogue can test the resources of any creative agency. With 308 pages covering 15 separate facets of the Balfour Beatty Plant & Fleet Services business it has been a monumental effort from everybody involved and a good testimony of RJDA’s design, print and production capabilities. The job has taken nearly seven months to come to fruition and the finished article is something Designers Chris Reynolds, Andy Gilmore and the rest of the team can be very proud of.”

For Lynne Shacklock, Balfour Beatty Plant & Fleet Services Head of Marketing and Communications, it’s an immense achievement.

“We always knew that this was going to be a huge assignment and would take some time and determined focus to create and produce. We were literally starting from scratch with a blank canvas, so were able to work very closely with RJDA on images, text and overall layout. Chris and the team have spent hours going through page after page with the finest attention to detail to ensure that everything is just as it should be. I would like to thank everyone at RJDA who has been involved for their help and support over the months. RJDA can be very proud of the final product, we certainly are and the catalogue is already proving an invaluable tool for our customers”

The publication of a new Tenants Handbook for Matlock based Dales Housing provided Creative Agency RJDA with the perfect opportunity to substantiate the timely adjective ‘out with the old in with the new…’

A fresh, new 218 page Tenants Handbook was the collaboration and culmination of several months design, print, production and mail fulfillment.

In preference to the previous PVC, ring bound style folders, a paper over board format with magnetic fasteners was chosen – in doing so offering a more eco friendly, modern and contemporary solution – finished to a standard which Tenant Participation Co-Ordinator, Beverley Crowther was delighted with.

“The delivery of the new Tenants Handbook ensures up to date information can be provided to all of Dales Housing’s 3,100 plus tenants on a range of services covering repairs and maintenance to rights, responsibilities and obligations.”

Trusted to deliver just so happens to be the trademark for Babcock International Group and RJDA have taken another step to achieving precisely that with the recent delivery of a range of eye catching exhibition collateral for the Annesley based Networks Division.

Babcock is sponsoring the Technology Zone at the B2B Spring 10 exhibition at Norwich City Football Club as part of their strategy to bring broadband connectivity and internet enabled solutions to towns and rural environments, such as Norfolk.  Babcock has been working with Norwich and Norfolk based digital services application and solution providers to develop new opportunities and services for the business community as well as looking to enhance tourism, retail and local community services through web based hand held devices.

“The first stage of this next generation network is scheduled to be live in summer and will be the first step in ensuring that Norwich is at the forefront of Digital Britain.” commented Chris Turner Executive Director for Strategy and Business Development.

Commenting on RJDA’s involvement Marketing & Communications Manager Emma Attwood added “”RJDA completed the design and print of Babcock’s B2B exhibition collateral well within the timescale agreed and were extremely efficient in responding to last minute changes.  The finished designs were exactly as desired and the quality of the collateral produced was of the usual high standards.  Myself and the Next Generation Networks team are delighted with the end products and would like to thank the RJDA team for their continued efforts”.

February 18th saw Nottingham’s East Midlands Conference Centre play host to Balfour Beatty Rail Safety Challenge Awards 2010.

The annual awards ceremony is a key date in the calendar for Balfour Beatty Rail Operating Companies in recognising and rewarding innovative and creative safety applications across its businesses. The Safety Challenge Awards form an integral part of a group wide goal to make safety personal and achieve Zero Harm by 2012 – values which are now firmly rooted in the mind of RJDA Director Lee Day.

Safety Challenge Awards Event Organisers Sue Sawyer & John Tidyman commented “RJDA have earned a much deserved reputation within Balfour Beatty Rail companies for delivering quality Zero Harm marketing collateral on time, every time, and perhaps more importantly by taking the time to understand the importance of our initiative and the valuable positive impact it is having on all Balfour Beatty stakeholders. RJDA’s work ethic is very much a combination of going the extra mile, taking the time in making things personal which is why RJDA continue to secure referrals and repeat business from key decision makers within Balfour Beatty Rail.”

“On behalf of Balfour Beatty Rail we would both like to say thank you to RJDA for all of their help, ideas, effort and support over the Safety Challenge Awards planning and preparation period. The attendees were extremely impressed with the Zero Harm pillars and overall branding of the conference and I would have no hesitation recommending RJDA.”

Fast forward a few months and a select few dare devils amongst the RJDA team will be free falling at 120 mph, 10,000 feet above the Nottinghamshire countryside.

Lee Day, Chris Reynolds, Andy Gilmore, Ross Ballinger and Ben Edwards are our high flyers that have chosen to stand at the edge of an open doorway in an aircraft flying at 10,000 feet with the noise of the wind and the engines ringing in their ears with only the outline of distant fields below. They will then lean forward out of that doorway and fall forwards into the peace and quiet of the clouds, diving down through the air free falling at over 120 miles per hour. Their canopies will then open and they will begin their descent steering themselves back down to the ground below ………. Well, that’s the plan!

For the guys to head to the skies we need your help! Our aim is to raise £2,000 for the national road safety charity BRAKE that campaigns for zero deaths on our roads.

Every week 49 people are killed on Uk roads. Traffic is the biggest killer of 15-24 year-olds, and the third biggest killer of children aged 5-14, after cancer and diseases of the nervous system.

Please help us to help this worthwhile charity. Its very quick and easy to do – Just log onto http://www.justgiving.com/RJDAskydive - your donation will be very gratefully received.

Thanks!

RJDA teamed up with Globalkey Translations for a day with a difference at Loughborough University’s Holywell Park Conference Centre recently.

Russia Day was organised and hosted by East Midlands UK Trade and Investment (uktiem) to showcase Russian culture, business trends and openings and provided the perfect opportunity for companies hoping to tap into one of the worlds fastest growing markets.

A wealth of industry experts and guest speakers were on hand to deliver workshops and advice to companies across many sectors such as transport, energy, engineering, automotive, media and pharmaceutical.

Working in partnership with a linguistic professional certainly broadens RJDA’s offer and Russia Day delegates were impressed by the fact that RJDA can now combine translation with marketing collateral and web solutions to provide multilingual localised marketing material.

Strong and trusting relationships with clients is pivotal to RJDA’s success and this looks like the start of a long and creative relationship.

Stancliffe Stone, a Marshalls Specialist Business, has appointed RJ Design Associates (RJDA) as its preferred agency to launch a new look and feel and attract attention to its brand.

RJDA won the creative pitch after competing with three other agencies.

The design of a new web site for the business is the first phase of the brief and RJDA are perfectly placed to deliver not just a strong new stylish look for the natural stone company but also focus attentions on initiating their digital marketing campaign.

Stancliffe Stone has seven UK quarries and an eclectic mix of both stone and products and to deliver this message effectively to their target market of architects, planners, and contractors was crucial to the pitch. Stancliffe wanted a style that reflected the key values of the business.

The Matlock based company is the UK’s largest producer of British dimensional stone and Debbie Rogers, Marketing Manager for the group wanted a new look and feel to take the brand forward.

“ Up until now, web and collateral have been developed independently with different suppliers, however as part of our marketing strategy we wanted to see the collateral, web and e-marketing becoming integrated activities. RJDA ticked all the boxes for us as well as giving us the confidence that they were more than capable of acting for our brand.”

RJDA have added yet another feather to their cap by recently qualifying with flying colours to become members of RAR (Recommended Agency Register)

RAR work to identify, qualify and evaluate companies in the marketing sector and RJDA were rated ‘excellent’ gaining 85% in client surveys.

RAR realise the importance of helping company’s source, select and engage the right marketing supplier so their system enable clients to make an informed and efficient choice of agency by viewing key data such as where the company are located, what their skills areas lie and their levels of customer satisfaction.

So if you are looking at reviewing your digital marketing, thinking of adding Direct Mail to your marketing activities, searching for a PR strategy, planning a new integrated campaign or just want to have a fresh look at your creative options you now know you’ve definitely come to the right place!

On Friday 4th December RJDA welcomed Derbyshire & Nottinghamshire Chamber members to their 12,000 sq ft contemporary offices for a fast, fun and festive speed-networking event.

The 30 or so visitors really set the place buzzing as they moved round the room exchanging business details and contacts.

This was the first event that RJDA have held at their new location, so it was a real opportunity to show delegates what we do, the enthusiasm we have for doing it and our professional delivery.

The positive feedback from the eclectic mix of business associate’s was really encouraging. Barbi Rodger, Director of Global Key Translations, was full of praise for the set up at RJDA:

“I really enjoyed the ‘Speed Networking’ occasion and, needless to say, was most impressed by the set up and magnificent hospitality.”

The event culminated in a tour of the premises, lunch and drinks. Watch this space for details of further RJDA networking events – one thing is for certain the new business links forged should ensure that the New Year starts off in the best way possible!

The clock is ticking and time is running out for RJDA to get ready and prepare to welcome Derbyshire & Nottinghamshire Chamber Members to the last Speed Networking event for 2009.

The event offers a new fresh way to build business connections quickly. Its fast, its fun, its networking with an accelerated twist.

The forty business attendees have 2½ minutes to introduce themselves, their company and their services before they move on to the next ‘hot seat’ and do it all over again!

The event is scheduled for the 4th December and will begin at 9.30am with RJDA serving lunch at 12.30pm

For more information or to book your place please contact the events team at The Chamber
events@dncc.co.uk

RJDA are proud to be ‘along for the journey’ as a preferred marketing supplier for the Balfour Beatty Group in helping them achieve a vision of Zero Harm by 2012.

In common with many other large organisations Balfour Beatty place huge importance on improving safety and as such they have embarked on the immense challenge of ‘Making Safety Personal’ to over 500,000 employees, sub contractors and working partners.

Working in conjunction with Balfour Beatty Rail UK and Balfour Beatty Plant and Fleet Services, RJDA are busy delivering the Zero Harm message across a range of marketing collateral including:

PPE signage
Water bottles
Watches
3m x 1m outdoor banners
Window decals
Doormat
Pads
Pens

The search is on to find the county’s most deserving youngsters for the Young Achievers Awards 2009

The annual awards, now in there 11th year, were set up to highlight some of the outstanding personal achievements of young people across the county with nominations ranging from:

Bravery in fighting illness

Kindness in helping others

Commitment to improving school, community or the local environment

Sporting, musical, artistic or academic success.

RJDA are once again proud to announce their continued support for the Derbyshire County Council event.

2009 will be RJDA’s 5th consecutive year of sponsorship, a fact warmly recognised by Derbyshire County Council Councillor Anne Western, “The event would not be possible without the generous support of our sponsors of which RJDA’s contribution is greatly appreciated”

Nominations for the reception to be held in Matlock on the 11th December are now closed.

October brings about the 1st anniversary of RJDA’s implementation of Synergist – The leading job management, tracking and quoting system for creative agencies from EXsystems.

Brought in to supersede a combination of manual and in-house developed paper based systems, Synergist has more than played its part in a remarkable year of progress at RJDA.

With staff numbers up from 10 to 26 and turnover up a notable 80% it has certainly been an eventful year of change!

Next on the agenda for Synergist is the planned introduction of a sales and marketing module to manage RJDA’s eshot and DM campaigns extending Synergist’s data management qualities to its fullest.

Pictured from left to right - Ross Ballinger (Human Torch), Andy Gilmore (The Thing), Matt Underwood (Silver Surfer), Amy Muddle (Invisible woman) and Darren Barrett (Mister Fantastic).

For those of you thinking RJDA’s latest brief is a Marvel comic book adaptation, the Fantastic 5 – RJDA style, is more about the continued expansion of RJDA’s creative capabilities as opposed to any cosmically gifted designers!

The appointment of Amy Muddle to the RJDA studio is the 5th such graduate appointment from Derby University in little over 4 years following hot on the heels of fellow 2:1 graduates Matt Underwood, Ross Ballinger, Andy Gilmore and Darren Barrett.

Amy will bring a fresh approach to RJDA’s corporate design capabilities having worked with prestigious blue chip clients such as Vodafone, EON, John Lewis & Anglian Water.