The Hairdressers and Beauty Salon re-brand

2nd December 2010

Luxury salon The Hairdressers proprietor Billie Ragosta approached RJDA to look for ideas of how to launch her new Beauty Salon.

When the builders started work on the premises on Castle Boulevard two boxes of letters were found under the floor boards. The correspondence dated back to the 1870′s and many were in Russian, and seemed to indicate a love affair that crossed between Nottingham, France and Russia. The letters and envelopes had an lovely aged patina to them and the handwriting was immaculate.

RJDA used visual elements from letters and rippled this across the new corporate branding to give a sophisticated and bespoke feel to all the marketing elements.

RJDA designed and printed a beautiful brochure with some special finishing techniques employed to give it very high quality feel, along with a new website, photography, copywriting and eshot campaigns.

View The Hairdressers & Beauty Salon website

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