RJDA teamed up with Globalkey Translations for a day with a difference at Loughborough University’s Holywell Park Conference Centre recently.

Russia Day was organised and hosted by East Midlands UK Trade and Investment (uktiem) to showcase Russian culture, business trends and openings and provided the perfect opportunity for companies hoping to tap into one of the worlds fastest growing markets.

A wealth of industry experts and guest speakers were on hand to deliver workshops and advice to companies across many sectors such as transport, energy, engineering, automotive, media and pharmaceutical.

Working in partnership with a linguistic professional certainly broadens RJDA’s offer and Russia Day delegates were impressed by the fact that RJDA can now combine translation with marketing collateral and web solutions to provide multilingual localised marketing material.

RJDA have teamed up with large format technology supplier City & West End Solutions in taking delivery of the UK’s first 42″ HP L25500 latex printer.

According to Production Manager Julian Oldham the L25500 is a reflection of RJDA’s drive towards a significantly cleaner, greener and more efficient print process and will sit alongside RJDA’s existing HP products the HP Z6100′s & Scitex FB7500.

In a dual appointment, RJDA’s creative team led by Account Manager Daran Zikic, will also take over the management of C&WE’s ongoing PR & marketing strategy for the next 12 months.

The so called ‘baby latex’ represents RJDA’s first case study opportunity to utilise their wealth of large format print experience in a marketing capacity.

With many of its staff familiar with large format kit, RJDA’s creative team are perfectly placed to deliver an innovative marketing mix of video, PR, eshots and web based solutions to drive C&WE’s sales over the coming months.

The start of February signals the launch of Creative Sauce, an exciting new design competition bringing together RJDA’s creative professionals with road safety charity Brake and the burgeoning talent from the regions 4 main universities.

Creative Sauce is a vision for student opportunities and an opportunity for RJDA’s graduates to give something back to their university roots according to Studio Manager Chris Reynolds who will be appraising portfolios of the competitions 5 best entrants.

Encouraged by its already successful graduate recruitment program Chris envisages Creative Sauce as a fantastic opportunity for students to showcase their design potential to one of the East Midlands fastest growing and most successful agencies.

This years inaugural competition will see RJDA team up Road Safety Charity Brake to deliver a brief for “WATCH OUT THERE’S A KID ABOUT! A NATIONAL CAMPAIGN FOR CHILD ROAD SAFETY.”

Check out all the entries on our new website www.mycreativesauce.co.uk to see who is in the running to win the 21″ Imac first prize and a host of runner up prizes.

Strong and trusting relationships with clients is pivotal to RJDA’s success and this looks like the start of a long and creative relationship.

Stancliffe Stone, a Marshalls Specialist Business, has appointed RJ Design Associates (RJDA) as its preferred agency to launch a new look and feel and attract attention to its brand.

RJDA won the creative pitch after competing with three other agencies.

The design of a new web site for the business is the first phase of the brief and RJDA are perfectly placed to deliver not just a strong new stylish look for the natural stone company but also focus attentions on initiating their digital marketing campaign.

Stancliffe Stone has seven UK quarries and an eclectic mix of both stone and products and to deliver this message effectively to their target market of architects, planners, and contractors was crucial to the pitch. Stancliffe wanted a style that reflected the key values of the business.

The Matlock based company is the UK’s largest producer of British dimensional stone and Debbie Rogers, Marketing Manager for the group wanted a new look and feel to take the brand forward.

“ Up until now, web and collateral have been developed independently with different suppliers, however as part of our marketing strategy we wanted to see the collateral, web and e-marketing becoming integrated activities. RJDA ticked all the boxes for us as well as giving us the confidence that they were more than capable of acting for our brand.”